Ubi Franklin: “I’m Not Davido’s Nanny or PA, I’m a Business Administrator”

Music executive Ubi Franklin has set the record straight about his professional relationship with Nigerian music star Davido, emphasizing that he is neither a personal assistant nor a nanny, as some have claimed. Responding to online taunts and misconceptions, Ubi highlighted his credentials as a business administrator and his role in Davido’s team.

Addressing the issue on X (formerly Twitter), Ubi clarified, “I am the CEO of Mademusicg. If you see me working with Davido, it’s because I have the qualifications and experience required for the job. David calls me #TheSolutionist—take that however you wish.”

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The comments follow a history of jests about Ubi’s role, with artist Timaya once referring to him as a “nanny” in 2022. Davido himself joined the banter in October 2023 during a jet trip, playfully calling Ubi a nanny. However, Ubi insists that such remarks don’t bother him and that his position involves strategic business administration, not personal assistance.

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“I’m not a PA or nanny, as some of you like to taunt me. If labeling me that makes you happy, go ahead. I’m focused on the business side, and that’s where I’ll always be,” he added.

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The statement underscores Ubi Franklin’s extensive experience in the music industry, managing artists and navigating business opportunities. Despite the light-hearted teasing, his role in Davido’s team is rooted in professionalism and expertise.

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